Insights
What Singapore consumers are telling us.
Notes from the field: ingredient trends, habits we did not expect, and what 10,000 panellists reveal when you ask them the right way.
Consumer surveys
How the pandemic changed beauty and hygiene habits: a 15,000-consumer survey
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Skincare
Fight skin dehydration with electrolytes
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Skincare
Snails are your new skincare allies
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Skincare
Is vegan skincare better for you?
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Skincare
Why should you exfoliate?
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Skincare
Rooting for good skin
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Skincare
Fighting Blue Light
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Skincare
Work out that face!
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Skincare
7 tips for good skin this CB period
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Skincare
What’s so great about niacinamide?
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Panel Book 2026
The Singapore panel, in numbers.
Age bands, ethnicity split, skin types, household profiles, product usage. Request the PDF and we will send it within 24 hours.
- 10,000panellists profiled
- 300+data points each
- 10+ethnicities
- 18–75years old
Got something on the bench?
Send us the brief today. You’ll have a design, a sample size and a price back within 24 hours.